We thought of continuing the line of innovation and avant-garde as in the past years
The stand design involves two main factors, the material, the main star of the company and the image intended to be projected
There are five modules that make up the project’s plastic, the structural engineering and the display in a homogeneous and forcefully manner
This design was based on visual games. Starting by a series of planes, with the repetition of a rectangular module
we designed an unprec- edented piece for the brand that shows the flexibility and qualities of their brand
The design of the stand shows three solid bodies
The creation of the prefab module, in this case a wooden ring, was a must because of the quickness that the construction required and the limited budget available
The design of this stand starts with the idea of showing the different prod- ucts of USG in a direct and punctual way
This is a stand in which the client wants to showcase its design capacity and experience in the area of advertising
The aim of this stand was to achieve the combination of seven totally different companies together
